At ZoomInfo we encourage creativity, value innovation, demand teamwork, expect accountability and cherish results. If you are a take charge, take initiative, get stuff done individual we want to talk to you! We have high aspirations for the company and are looking for the right people to help fulfill the dream. We strive to continually improve every aspect of the company and use cutting edge technologies and processes to delight our customers and rapidly increase revenues.
As The Director, Product Marketing At ZoomInfo, You Will -Lead and execute Go-To-Market product marketing plans
-Generate content for product marketing materials
-Support Sales with tools and collateral material for new product releases
-Work with customers to identify their needs and ensure the message is communicated to the Product team
-Help identify Beta users for new product releases and work with the product team to relay feedback
-Run a team of at least 2 direct reports
-Work cross-functionally with lead generation, customer marketing, marketing operations, sales and the product team
-Define target market for product launches: segmentation, buyer personas, and key elements of differentiation including value messaging
-Work closely with Demand Gen/Programs team and provide market strategy support in developing effective acquisition and partner campaigns/programs with direct results
-Ensure messaging adoption and alignment across marketing and go to market channels and programs.
-Be responsible for execution of revenue generation initiatives
Requirements -10+ years combined product and growth marketing experience delivering highly successful user acquisition and engagement strategies within B2B
-Execute and utilize market research
-Ability to manage multiple projectsStrong communication and presentation skills
-Ability to work well with customers and internal teams
-Ability to thrive a fast paced and ambiguous environment
-Ability to manage and drive cross-functional work.
-Strong written and verbal communication.
-A track record of getting things done
Built over 20 years ago, ZoomInfo Powered by DiscoverOrg has become the go-to-market standard for over 13,500 companies worldwide. Designed to be the single source of truth, the ZoomInfo platform offers best-in-class technology paired with unrivaled data coverage, accuracy, and depth of contacts, companies, and opportunities essential to empower sales, marketing and recruiting professionals to hit their numbers. Deeply embedded into business workflows and technology stacks-- including integrations with the leading CRM, Sales Engagement, Marketing Automation, and Talent Management applications - ZoomInfo is capable of delivering more predictable, accelerated, and sustainable growth than any stand-alone solution. ZoomInfo’s investors include TA Associates, The Carlyle Group and 22C Capital. For more information about our leading marketing and sales intelligence solution, visit www.zoominfo.com.